D(RAFT): seeks to understand the mindsets of individuals who pursue a career in the fields of Graphic Design, Animation, Illustration, Film and other artistic fields (hereafter defined as ‘creatives’ for the purposes of this project). More specifically, the study aims to examine how creatives in Singapore, negotiate between passion and practicality as reasons to stay in an unpredictable but artistically fulfilling role or leave their current fields for other types of work that might provide better stability.